company logo ideas
Above shows some ideas and designs we had for our logo. After asking some peers which one they liked best the top one was chosen as our final logo.
Focus group
We decided to have a discussion with 4-5 peers in a mini focus group below are our questions and discussion notes.
- What do you think of our plot synopsis? Most people like the plot, think its good. Just need to finalise some points, put in some more detail but think the overall idea is unique and will be successful.
- What do you think the scary parts of the film would be? Main scenes would be the finale park scene, the deaths, the scenes where the girls are creating the poison and the reveal of Alice as the killer.
- What do you think the characters of Alice and Veronica should look like? Alice should look innocent, she should have blonde hair and blur eyes. Perhaps wear her hair in pigtails, she should be wearing a cute summer dress. Veronica should look more tomboyish, for example brown hair, no make up. She should be wearing trousers and a band t shirt.
- What would you say a good age rating for this film would be? A '15' which matches what we chose our TA would be.
- What stands out about the Synopsis? The chemistry scenes, where the two girls are together making the poisons, would be scary as they are young innocent girls but playing with dangerous chemicals without supervision.
- Would this film scare you? Everyone said it would scare them, having a psychological impact on members of the audience. Seems like a film similar to 'Jennifer's Body' where it is scary but people still enjoy it.
- What do you think would be good titles for this film? Maybe a chemistry symbol to link in with that theme. Most people suggested a synonyms of poison.
- What would you say would be an effective way for Veronica to die? In a visual way, maybe stabbing to the eyes, poison and the knife. For her to be stabbed then poisoned, so it looks like she has died in the same causes as the rest of the town.
Survey
Questionnaire: From our questionnaire that was sent out via email and social networking groups, we have found that our Horror film's target audience will be ranged around 18 to mid-twenties. This is the only age group that responded, so from this we can assume an interest in this genre of films. We also found our that the types of films that our target audience likes are psychological thrillers, so from this we can base our film around the same genre, as this is what the audience will be looking for in a film. Furthermore, we found that our audience is scared about children and things which can't be seen, so from this we pulled the idea of a child killer but keeping it a secret until the very end, with hints of who it could be. As this is what our audience likes we know that our film will have an audience. following on from this, we needed to know which settings our audience find most scary, this will help us in choosing where our film should be set and where it should be filmed, so we know which settings will get our audiences most scared. Lastly we asked what the most important part of a trailer is, we got back that it was most importantly the iconography, this means we can find an iconic image for our trailer that everyone will remember and remind them of the film.