Our main Target Audience is ages 17-late 20s. The main reasons why we have chosen this target audience is due to the fact that it is this age group who mainly enjoy horror films. From looking at the target audience of many other Horror films, it is this age group which enjoys most success with this genre. Furthermore, when we sent out our questionnaire and organised a focus group, it was this age group which replied and seemed interested in our film. By using this age group we can ensure that we have an audience who will be interested in our film and willing to pay money to go see it. Additionally, we are loosely basing our trailer on Graham Young's story from 1960's, from doing this we are hoping to bring in an audience who would have been around at the time of Young's story going around the news. They will hopefully recognise a similar storyline, and be interested in going to see our film as well. We are aiming our trailer/film at a working class/ middle class audience as they are the people who most likely to invest spending money on our film, it is also an audience who is looking for an escape from their working lives and want an adrenaline rush without having to spend hundreds of pounds which they don't have jumping out of an aeroplane.